A picture is better than 1000 words…an authentic Louis Vuitton Handbag - beige is best!

At last we found him: the ideal marketing target, the model customer, the dream of every marketer, the ghost haunting the neurons of marketing strategists, the symbol of wishful thinking for many and a dream that came true for some! 

No, it's not Jo the Plummer, who remains a phantom, since his name is not Jo and he is no Plummer. Jo may well turn out to be John's (McCain that is) worst nightmare while our model Customer is real. Real for sure. Promised.

Let me introduce Harry the Model target; in fact Bianca Gubalke has featured him already in her earlier article and a clear evolution since our last Ycademy Seminar becomes visible.

The seminar Harry, was just a normal prospect. The new Harry is THE Harry, the Harry of all Harries, the model Target, the ideal Customer everyone wants to meet the one every one wants to be found by.

 

Can you see the enthusiasm, the joy because he has found your site, the urgent desire to get your product and to pay you for it? That's the ideal target and that's what we aim when we talk about targeted marketing. It's not just a matter of key-words, it a matter of a mind-set of those who type in the key-words.

And it's a matter of how well the marketer can center his own mind on that customer's mind to produce the most mind blowing results. Customer centered marketing and targeting. Yes, but which customer?

There are various targets you can aim and whatever you aim you usually can just approximate it. But the center of gravity of your targeting must remain Harry!

The ideal visitor to your site is a person who is ready to buy, who has made up his mind, who has an urgent desire to get the result your product is producing.  If you get it slightly wrong, you still get people who may be close to that buying decision but it's already much less sure that you close the deal.

If you just get visitors who need information, info-tourists, it's unlikely you get a sale. Traffic is not Traffic as we learn in YORGOO.

What is it really that makes Harry stick out?

He is decided to buy and he wants it now!

How did Harry get there? How come Harry wants to buy that Louis Vuitton Handtasche beige or Handbag or Purse?

That's the big mystery, isn't it? In fact it is simply because someone or something pre-sold the result and benefits of your products to Harry!

Example: Harry's wife wants for Christmas that Louis Vuitton Handtasche beige or Handbag or purse that is sold on your DubLi Auction site. Obviously, Harry will not think twice and his wife will get that Handbag. That's decided, pre-sold to Harry by the wife and then it becomes an urgent desire for Harry to get the item while he can get a good deal.

The mind set is in buying-mode, the credit cards between the teeth and Harry fires up his computer to find Louis Vuitton Handbags, beige ones, the exact model the wife has not omitted to specify.

Harry is a normal guy, he goes like any normal guy to Google and types in what any normal guy would type in and that is: Exactly what his wife told him!

Get the point? It's easier to target women, that way you get it 75% of the time right, and that is when you target women as well as 50% of the time you target men as men type in what the wife tells them to type in in at least 50% of the cases. (Try to digest this one over the week-end:-)).

So, if a man was looking for a purse, a woman would call it a handbag with some additional specifications. As I told you, get into women's mind-set and you will do better in product marketing, …just ask your wife!

Once you have profiled your Ideal customer and the mid-set and the key-words, you need to deliver your ad to exactly that target on Google.

Then you go to the beach, while Harry finds your ad and buys the item on the Auction site. DubLi will take care of your earnings and credit them to your account, DubLi will take care of Harry from there on and inform him about other great deals his wife my be looking for, and come Valentine's Day he will be so delighted about the great service, that he will suggest, his wife buys for him that great Gallagher Golf set he has been looking at on DubLi. She may actually call it a Golf set and find someone elses DubLi site, however, as Harry has a customer account there, with loads of bids, the DubLi cookie is doing it's job and drive her straight to Harries account, and most likely she will  get Harry's login data to make yet another dream come tur: yours and Harry's and obviously hers, as she was using Harry's credits!

Make it a great week-end!

Yorgo

 

 

 

 

 

 

Greek Coffee Time

Nikon Digital Camera D 80 - Best Buy

Say you have a passion for good photography and you have decided to get a professional digital camera … and you are very clear this camera is to be a Nikon… a Nikon D80 to be exact… and you have your credit card between your teeth and all you want is find the best buy, the best price NOW - where would you go?

Would you go to Ebay?
Would you go to Google?
Would you go to Amazon?
Would you go to Yahoo?
Would you?

And if you would… what would you type into the Search Engine? Say the Google Search Engine?

NIKON? Nikon D 80? Or the exact model you want: Nikon Digital camera D 80?
And perhaps you would add "Best Buy" or "Discount" or "Best Price"… right?

So the Google page one on your search term opens with probably the NIKON Homepage at the top followed by a number of organic listings on the left and some Google Ads to the right… and you go through them and you search who offers the best deal on a brand-new original Nikon Digital Camera D 80.

IMAGINE… you find a place where you could get this sophisticated D80 Nikon digital mirror reflex camera at a fraction of the ‘normal’ cost?

IMAGINE… it would be delivered to your doorstep and you could trust the seller 100%?

IMAGINE… there was a BRAND-NEW fun place online where you can decide what you want to pay?

Would you go there? YES?

THE PRICE GOES DOWN AND DOWN

Are you familiar with how normal Auctions work?

Well, the price goes up and up and up until the highest bidder wins. As a result, prices are often highly inflated. Not a place for you to go to get your brand-new Nikon Digital Camera D 80… for sure!

However…

at DubLi Reverse Auctions the price goes down and down… even to ZerO!
That’s right: that’s 0 to pay, just the shipping from Phoenix to your doorstep.

It’s BRAND-NEW in the USA, it’s LEGAL, it’s BRAND PRODUCTS right from the factory - FULL WARRANTIES. JUST FUN & THE REAL THING!

 

How do you get your NIKON D 80 at YOUR PRICE ? Here’s how:

REGISTER for a FREE ACCOUNT HERE

If this is what you want - this is what you get:

Nikon Digital Camera D 80 - Best Buy

 

Nikon Digital Camera D 80 Kit incl. DX 18-135

The D80 Nikon digital mirror reflex camera is an inspiration to any creative photographer.
With its high-performance internal image processing and numerous image adjustment functions, it takes advantage of the latest technology to develop new creative opportunities.

The D80 is ergonomically designed, easy to use and offers an extraordinary combination of superior image processing, speed, precision, flexibility, reliability, reaction time and efficient operation.
The D80 is fully compatible with the Nikon Total Imaging System,
so that your creativity knows no borders.

Success!

Included

• Nikon D80
• eye-glass cover DK-5
• audio/video cable EG-D2
• USB cable UC-E4
• Picture Project (auf CD-ROM)
• battery charger MH-18a
• lithium-ion battery EN-EL3e
• casing cover BF-1A
• shoulder strap AN-DC1
• DX18-135 mm 1:3,5-5,6G IF-ED
• manual in english

Specifications

• effective resolution (megapixel): 10.2
• ISO sensitivity range (min-max, without sensitivity enhancementohne): 100-1600
• colour modi: 3. sRGB (skin colour), Adobe RGB (material colour), sRGB (landscapes)
• shutter speed (s): 30 - 1/4,000 + bulb
• interface: USB 2.0 Hi Speed
• autofocus system: Multi-CAM 1000 with 11 AF points
• dimensions (W x H x L): 5.9 x 4 x 3 in

 

Release that credit card between your teeth for a second to get a few bids - check the great discounts as you may need a number of bids before you are successful (it’s only 80 cents a bid) - and then SAVE MONEY AND HAVE FUN - GO FUN SHOPPING!

From Google to DubLi Auctions: get your Nikon D80 Best Buy !

http://www.gofunshopping.com

 

The Dublicator

 

 

Auctiontalklive Welcomes New Publishing platform Yconomy Net with its special focus on Original and Authentic Brand Product Advertising and Promotion

 

In today’s fluctuating Economy with tumbling Values in many ways the timing is just right for YCONOMY.

Yconomy is an independent website representing the sole opinions and views of the Authors publishing on the platform. Yconomy is not linked to or financed by any third party business nor by advertisers representing any Business Opportunity reviewed.

Yconomy publishers will be focusing their articles, posts and reviews on topics like:

• Online Home Business
• Work at Home via the Internet
• Online Business Opportunities
• MLM
• Online Product Marketing
• Online Networking

with a special emphasis on the original, the authentic, the real (versus the fake, the replica, the copy).

 

Smart Marketing Tips

Readers who agree with Yconomy principles and who wish to improve their online networking and product marketing skills will benefit from the Smart Marketing Tips and Recommendations that will be based on professional Reviews and Online Market Analyses.

Semiomantics

Yconomy will regularly inform the sophisticated Internet Marketer and Advertiser on continued developments on the Semiomantics Semantic Framework.

 

To be continued. . .

 

The Dublicator

 

How to market DubLi Auctions in a meaningful way online

Marketing has two aspects, pull and push (See our article Marketing: DubLi Home Business II); we are looking here at the most essential pull strategy: get your site on Top of Google under long and short tail key-words interested people actually type into the search box.

The Goal is simple: If you have a Nikon Digital Camera D 80 Kit to sell, you need to reach people who ideally want to buy a Nikon Digital Camera D80 Kit right now. How do you find those people?

Difficult task, no?

In a pull strategy you aim to assure that those interested people find YOU instead of you running after the prospects without having a clue where they are.

This is the key to what we are testing at Dublicator these days: search engine marketing the Semiomantics' way, using semantic web frameworks designed to deliver our message to exactly the search returns we project.

Before being able to do that, we obviously need to know: what do interested people type into Google?

Let's suppose that our ideal prospect is about to buy not just any camera, but he has decided that he wants a Nikon Digital Camera D 80 and he wants the Kit of it. This interested buyer, his credit card between the teeth, is ready to buy and the question is: from whom should he buy and where does he get the best deal.

Most people have a Google-eBay Reflex, in some countries price comparison engines are still popular but on the down trend. So let's suppose they go to price comparison: the problem is: they don't get the best deal, they get the best deal from those people who pay the comparison engine to list them. Second choice: go to eBay? Ok, not bad, but there is some bad news in the market about fake products, copies and fraud with brand names… may be not everyone's cup of tea namely when it comes to brand products.

Remains Google (we could have talked at others as well such as Amazon or YAHOO shopping): Google is global and again, it is a reflex to go to Google to look out for your product.

Our model customer knows exactly what he wants: he therefore will not just type in to the search "Nikon". he has studied the product and he knows the exact model or type he wants and that's exactly what he will enter into the search box. May be he will add : best price or best buy or best deal or where to buy or …

The model customer reaches the Google search return page and finds 10 organic rankings on the left and some ads on the right. On top you can expect the brand's authority entry and below the organic Google listings.

It's on this exact page where you have to be seen to have the best chance to get the sale, full stop. That's your target. In fact if you could have multiple entries, it would be better :-).

Maybe you have noticed when you test search products: sometimes you get 5 or more eBay entries on Google, often you see Amazon and Yahoo entries and some price comparison engines still make it (but for how long? - read our article: Is Google killing the Price comparison Engines).

Well, if you are promoting DubLi auctions, you must try to get your DubLi ads in high density to Google's top 10 and all DubLi networkers together should do exactly that to occupy as much of the strategic space as possible to drive people with buying intention to the DubLi platform.

We have been testing some tactics and script configurations to enhance our hit rate with Semantic publishing.

We use as a first bench-mark DubLi's own ranking with the original site and product ad: DubLi's site is a lot stronger than anyone of our blogs and we are promoting exactly the same product from the same platform. First results start to kick in:

For example: Semiomantics' fun-shopping.org reaches rank 18 under Nikon Digital Camera D 80 while us.dubli.com is ranks on rank 29:

 

As a second bench-mark we use the Google top 10 cut:

Keyprase: Nikon Digital Camera D 80 Kit:

We find a Dublicator Article, published through YORGOOpublishing on number 7!

 

Not bad and in good company, with the Nikon company sites, Amazon, pricegrabber and ahead of the rest of the internet elite. The selected examples have been chosen in function of the interest the corresponding key-word sets have for advertisers; on all these pages you finds AdWords advertising.

Let's try Louis Vuitton with an add on: best buy.

Again, our test with the Semiomantics boost works: Rank 3 and 5!

 

Here we are just behind bestbuybag.com and ahead of Louis Vuitton's Authority listing and the rest of the world.

 

Some of the conclusions we draw from testing a few sample products:

1. The strategy does not behave alike on all Brands and Niches.

2. The result can be multiplied and the density increased once you reach target.

3. The quality of the semantic framework will determine the consistency of publishing and prevent search engine spam due to over feeding.

4. The technical difficulties can be overcome and the publishing process can be largely automated using the YORGOOpublishing network.

5. Economy: Return on Investment need to be proven over time; our experience shows however, that Semiomantics cost is way below Google AdWords and time spent on publishing can be largely reduced by built in automation.

6. Long-tail keywords are difficult to measure and to guess; we have come up with some 20-25 add ons to the product description which seem to be popular.

Exceptional result on Louis Vuitton best price:

 

…we have managed to place two on the top 10 straight on the brand; guess where we go from here?!

1. How duplicable is the process? In theory infinitely except like with Google AdWords: when many people from the same network aim the same key-words there comes the moment, when fellow networkers compete against each other for the top 10 or 20 positions. That's the limit. It leaves some room, but in fact, that's not true. For the time being we limit the out put of Semiomantics Scripts to 50, considering that it will give everyone an equal chance to reach top 10 positions without internal competition.

2. How easy is the use of the system? Once the CMS set-up and the semantic framework configured and customized, it can be used like most any CMS or WP blog. May be some training about how to blog may be necessary for beginners, who may want to understand the idea behind the keywords, indexing, listing and the logic and semantics of Google in as much as that is possible.

3. What can be achieved? I would guess we can occupy 30-50% + space on relevant keys.

4. Why does not everyone do this? One day they will…but by that time we hopefully are again a step ahead :-). When everyone does the same, you end up getting replication or traditional duplication; Google eliminates replicates. We try to duplicate results and call it dublication; it works on any product, any key-word but not by replicating and multiplying replicated websites.

5. Any trainings available: Ycadmey Pro Trainings and Ycademy Seminars.

6. Custom Solutions: time permitting we accept orders for external projects, contact: bianca(at)ycademy.com

and: Track record? Check it out on Google :-).

Yorgo Semiomantics

PS: If you are an Affiliate Marketer with multiple merchants per product or product category; how would you like to shoot at your key-words with a Tomson?

PPS: There will be an Ycademy Seminar end of November for Dublicator Network Members (2 days online): Online Delivery of your Promo to the Target Audience of your choice focusing on Google. Basically it's about the techniques, strategies and expertise used to obtain the above results, which by end of November should be much more visible and which can be applied to any product you wish to promote online.

Greek Coffee Time

Hello, how can I pay you?

 

Dear Friends and Partners in YORGOO,

Unbelievable but true: an exciting and eventful week following a highly successful Ycademy Seminar for independent Online Home Business Builders who are consistently following the "Path to Profitability X" (10/12 cycle) comes to an end.

Why successful?

Because of direct, eye-opening and absolutely smashing and undeniable Results. Results in form of visibility on Google - exactly where people would go to search for a specific product or service they have in mind, something they want now - asap!

Remember yesterday’s publication on being prepared?

Again… while the circumstances may differ, the principles remain the same: to attract buyers or pull prospects towards you or your sales copy… you need to be prepared.

The latest top-notch and absolutely jaw-dropping proof of optimum ‘preparedness’ called Semiomantics in combination with the Yconomy Network is to be seen HERE.

What else can a person with a burning desire who finds what he wants when he wants it do… but ask: Hello, how can I pay you?

Therefore, when a Customer with an urgent need and his Credit Cards between the teeth meets the right Solution… in other words is being pulled in… attracted… by a persuasive Salespage or Website reflecting that exact desire and its solution… Conversion and/or Sales result.

Meaning a Symphony in your PayPal account. Meaning a satisfied customer and a highly motivated seller.

Quintessence: everybody is happy.

Is it surprising that the active YORGOO nucleus of ambitious dedicated members attends each Daily Call to learn more - sacrificing the time in front of the TV, the drink in the bar, just goofing around or even the precious beauty sleep… to absorb each and every drop of information from THE expert in the field: Yorgo Nestoridis…?

And then process it all for direct application within their own Home Business as YORGOO teaches first and foremost the value of INDEPENDENCE for the Online Business Owner and/or Entrepreneur…?

And then get it all wrong as obviously this ain’t easy…? Why are huge Advertising budgets spent each month, month after month the whole year long to achieve exactly that: high visibility on Google, meaning being right there on Page ONE? Being exactly where everyone would look for what you have to offer?

Which leads to personal intervention, personal correction, person by person… and patient… personal… encouragement by being a leading example… to do it all over, again and again… until…

Finally: YOU MADE IT! You see it! Everyone sees it… and the fever of staying there grabs you and suddenly you evolve into a blog-monster… a Google magnet… obsessed by keeping this incredible position you attained, no matter what! Like a Michael Schumacher on the Internet highway you won’t let it go: your top POSITION! Let them come, those customers, let them look for you and ask:

"Hello, how can I pay you?!"

Yes! NOW you see it clearly and an avalanche of pennies drop! The path is there… it’s clearly painted in your mind: Profitability, here I come! I mean YOU!
From now on you KNOW… you DO… you CHAAAAAAARGE!

This is REAL Growth… for YOU as a person as well as for your Home Business or whatever online enterprise you are involved with.

This is priceless.

This is the unbeatable YORGOO Difference - or rather just one of them

Which brings us to our DAILY YORGOO TASKS!

Today and each day of the weekend… please surf to 200 minimum using 5 of the following Traffic Exchanges and promoting only one link, namely your YORGOO Link (the first under "Refer & Promote" in your YORGOO Back Office) :

TS25
HitGusher
TrafficS plash
Mythology Surf
TrafficG
Traffic Bunnies
Max Traffic Pro
StartXchange
HitSafari

This means a daily minimum of 1000 clicks - which brings you daily sign-ups.

ATTENTION:
Today is the last day of the October Referral Contest: give it your best go and let’s see who will come out as the "lucky" winner…

Remember, if you do the right thing, good things will happen.

No excuses, don’t complain: work harder! With Traffic this works! Ask Michael

 

YORGOO FRIDAY INVITATION

Please join us today at 9 pm London time for our ‘relaxed’ Team Call in

http://www.yorgotalk.com

Remember the Homework for today’s Workshop: find 10 Benefits of the DubLi Home Business - including both the business opportunity and the product platform (Auctionhouse).

 

I cannot guarantee the "relaxed" side of things, but I can promise great Team Spirit and steamy Liquid Music: Zo at the Drums and myself at the Keyboards - plus Laetitia’s French Champagne for all! CHEERS!

We’ll have Fun - what else!

 

Together We Are Unbeatable!

 

Warm regards,

Bianca

YORGOO.COM